MACKENZIE'S PORTFOLIO
Screen Shot 2018-07-26 at 9.57.32 PM.png

hunt's

GROW CONFIDENT

Hunt's has a certain way of doing things...And we're not saying it's the best, but we're not not saying it either. We developed a broadcast and digital campaign that highlights the confidence of our farmers and factory workers, so at-home chefs can be confident in their kitchens. 

CD: Billy McDermott/Shelby Georgis AD: Colleen Keesey

The campaign extended beyond television to include some Instagram posts called, "Seeds of Wisdom."

AD: Colleen Keesey, Marty Knuth CW: Mack Nielson, Amy Finn-Welch

And one that everyone had a lot of love for (but not a lot of money for): A Farmer's Only partnership.
While this one never got produced, it did get a lot of LOLs.

 

FarmersOnly.jpg